I'm kind of confused? Didn't the IP rights to these characters end up in BanDai and Hasbro's hands as outright owners? Not simply licensee's? BanDai absorbed Popy which created and held Machine Robo, and Hasbro acquired the GoBots side of it when the bought out Tonka. Why would Hasbro be nervous about some third party coming in and attempting to top them by making toys of their own characters and IP? Granted Hasbro has not been that overly agressive in going after small merchant 3rd party Transformers. But this seems like something that might sit badly with them is it ever attempts to hit North America or Europe.
These new machine robo toys are not made by a third party group. Action Toys, is a well known toy company based in Hong Kong, and it is that region's distributor of Fewture toys.
Therefore, these are fully licensed products from Bandai. Hasbro does not own Machine Robo. Instead, it only owns the Gobots brand and characters names, not the toy designs.
They are official products but if you don't feel comfortable don't buy them. LOL