New find Jumbo Great Mazinger Commercial

[bwfaco]

I was surprised to find this one. I have no idea what is happening in the video. Seems that the dad is out drinking and remembers that he has to get his son a Great Mazinger Jumbo Machinder. I’m assuming that drunk dad went to the toy store right before it closed and the shopkeeper was kind enough to wrap the middle of the box in brown paper? I guess so it would match the bottle he was taking home. He then walks home and stops in an alley (I can only assume that he has to urinate) and a stray dog growls at him. He turns around and turns into Great Mazinger??? We get a shot of him firing some accessories and the dog runs away. Then drunk dad goes home and sits the jumbo next to his sleeping son (way to go, does he have any idea what it feels like to get hit in the head by a Jumbo Machinder) and says something I can only imagine was slurred and smelled like alcohol to him. I guess you can be an alcoholic, distant father as long as you bring home cool toys.

[Mr. Ginrai]

Wow. That really is something else. How did you come across it? The poor quality almost makes its obscurity that much more mysterious. Great find.

[willohio]

That was hilarious!

"I told you son of mine, daddy would come through!
Noooo" *hic* "need for me to commit suppuku in
disgrace"!

Will

[joweone]

aaaahhhhhh.. I remember walking around Tokyo drunk with 2 giant JM boxes after a long day scouring the town. Good times.

[KingboyD]

That was awesome!

[mikedeco]

It's funny because in the advertising world, one of the focus target is usually the 35 years old housewife. Well, in this case the focus target was the 35 years old drunken dad. I would give a lot to be in the meeting with the creative people trying to sell that concept to the client hahahahaha.